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Coopbank's Michu Digital Lending Reaches 52.6 Billion Birr as FIFA World Cup Winners Announced
#EBR_News Apr 25, 2026
Cooperative Bank of Oromia's Michu digital lending platform has disbursed a cumulative 52.6 billion birr to nearly 2.94 million customers, even as the bank announced the winners of its "Road to FIFA World Cup 2026" promotional campaign at a draw ceremony held today at its headquarters.
The bank confirmed that kumilachew Kassu and Alazar Nigusu have been selected as the two primary winners, each entitled to a full travel package to attend the 2026 FIFA World Cup in North America along with one companion of their choice. Two alternate winners, Temesgen Nemera and Birehanu Dida, have been placed on a waiting list in case the primary winners are unable to travel.
The Michu digital lending platform, which offers uncollateralised loans to customers, has processed a total of 3.44 million loan applications since its inception. Of these, 2.94 million have been disbursed, representing an approval rate of approximately 85 percent.
The total disbursed amount stood at 52.6 billion birr as of today, up from 50 billion birr on April 1, 2026, indicating a 2.6 billion birr increase in less than four weeks. On the day of the draw alone, 1,558 loan applications were submitted, with 1,391 approved and 37.23 million birr disbursed.
The promotional campaign, which ran from March 21 to April 24, aimed to popularise Coopbank's recently launched Visa card services, including the Visa Classic Debit Card for domestic transactions, the Visa Classic Prepaid Card for international travellers, and the Visa Platinum Prepaid Card for premium customers.
To qualify for the draw, customers were required to spend over 200 birr on domestic POS machines, deposit 1,000 birr or more via the bank's ATMs, or make international payments exceeding $20.
Coopbank has stated that efforts to promote its Coop VISA card services will continue through upcoming events and rewards programmes.
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#EBR_News Apr 25, 2026
Cooperative Bank of Oromia's Michu digital lending platform has disbursed a cumulative 52.6 billion birr to nearly 2.94 million customers, even as the bank announced the winners of its "Road to FIFA World Cup 2026" promotional campaign at a draw ceremony held today at its headquarters.
The bank confirmed that kumilachew Kassu and Alazar Nigusu have been selected as the two primary winners, each entitled to a full travel package to attend the 2026 FIFA World Cup in North America along with one companion of their choice. Two alternate winners, Temesgen Nemera and Birehanu Dida, have been placed on a waiting list in case the primary winners are unable to travel.
The Michu digital lending platform, which offers uncollateralised loans to customers, has processed a total of 3.44 million loan applications since its inception. Of these, 2.94 million have been disbursed, representing an approval rate of approximately 85 percent.
The total disbursed amount stood at 52.6 billion birr as of today, up from 50 billion birr on April 1, 2026, indicating a 2.6 billion birr increase in less than four weeks. On the day of the draw alone, 1,558 loan applications were submitted, with 1,391 approved and 37.23 million birr disbursed.
The promotional campaign, which ran from March 21 to April 24, aimed to popularise Coopbank's recently launched Visa card services, including the Visa Classic Debit Card for domestic transactions, the Visa Classic Prepaid Card for international travellers, and the Visa Platinum Prepaid Card for premium customers.
To qualify for the draw, customers were required to spend over 200 birr on domestic POS machines, deposit 1,000 birr or more via the bank's ATMs, or make international payments exceeding $20.
Coopbank has stated that efforts to promote its Coop VISA card services will continue through upcoming events and rewards programmes.
Follow EBR for the latest business news, trends, and expert analysis:
Telegram (@ebr_news)
Facebook* (https://bit.ly/3OodjMF)
LinkedIn (https://lnkd.in/eAVk65Xv)
WhatsApp (https://bit.ly/4tH4NIR)
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