Apple updates Siri with smart AI

📌 Apple is remodelling Siri with a brand-new architecture built around large language models (LLMs).
📌 The team in Zurich is reportedly rebuilding Siri from the ground up to make it more conversational, context-aware and capable of synthesizing web information.
📌 Unlike other voice assistants the new Siri is expected to process queries directly on-device using Apple’s privacy-focused frameworks.
📌 Apple is also exploring integrations with AI-powered search tools like Perplexity for enhanced web responses.

🔄 Leadership shake-ups and AI strategy.
📌 John Giannandrea, Apple’s long-time AI chief, has been removed from some Siri-related projects, causing concern internally about potential layoffs or internal shifts.
📌 The Siri team has reportedly struggled with integrating generative AI into the assistant’s legacy codebase, prompting the complete rebuild.
📌 Apple has also held talks with external partners to strengthen Safari’s AI-powered search capabilities.

📅 What to expect at WWDC 2025
📌 Don’t expect a major Siri showcase at WWDC this June.
📌 Apple is planning incremental updates to iOS, iPadOS, and macOS with a focus on UI enhancements rather than Siri’s capabilities.
📌 Sources suggest the real Siri upgrade may roll out later as part of Apple’s broader AI strategy which is still under development.